Why Books & Courses Aren’t Enough
Let’s be real if books and courses alone were the answer,You’d already have the results you want. So why choose someone who will do nothing more than read these to you like a bedtime story? Rest assured, the reason they work that way is because that’s all they know. They’ve read a book on business or coaching… and now they’ll read it back to you. Sounds like a very expensive audiobook.
When it comes to getting results, you really have three options:
1. DIY — Do It Yourself
2. DWY — Do It With You
3. DFY — Do It For You
You’ve already tried DIY. And it didn’t work — not because you’re not capable, but because you’re too busy to give it the time it needs, you can’t fully isolate your focus, and, honestly, it’s hard to push yourself as much as a sharing, caring business partner would.
That leaves DWY and DFY..
DFY can seem appealing, but it’s expensive and you never truly learn, which means you’ll always need external help.
DWY, on the other hand, is like the old saying: Give a man a fish and you feed him for a day. Teach a man to fish and you feed him for a lifetime.
That’s what it’s like when you work with Brian. We pop the hood on your business, get into the nuts and bolts of what makes it run, uncover what’s holding your sales engine back, and fix it side by side. You don’t just get the solution; you learn how to keep it running at full speed long after we’re done.
Here’s why you need a coach to increase your revenue
- You don’t need a funnel.
- You need follow-through.
- I worked with a property developer who told me the marketing was solid.
- The team was busy.
- The leads were flowing.
- But deals weren’t closing.
- Margins were shrinking.
- And nobody could explain why.
Here's what l bring to the table:
- A revenue strategy tailored to your business Smarter pricing, better positioning, and increased margins
- Straight talk and full accountability
- A trusted outside partner who’s only focused on one thing: RESULTS
- Let’s cut the noise and fix what’s really holding your
So l asked a couple of simple questions:
- Silence.
- There was no real process.
- No structure.
- No ownership.
- Just noise.
- That was the leak
- The problem wasn’t traffic.
- The problem was trust.
- And it was getting lost after the first contact.
So we rebuilt it..
- Step by step.
- Mapped the intake.
- Trained the team.
- Put in place accountability.
- Fixed the follow-up.
- The results came quick.
- Because the leads were never the issue.
- Mapped the intake.
- Trained the team.
- Put in place accountability.
- Fixed the follow-up.
- The results came quick.
- Because the leads were never the issue.
- The issue was what happened “after”.
This is where most businesses are losing money.
- Not in the ads.
- Not in the branding.
But in the black hole after the initial enquiry. If that sounds familiar.
And you feel like you’re throwing money at leads but nothing’s sticking, we should talk Let’s find the leak before your next batch of leads finds It.
Sales Performance Optimization for Business Owners
You’re not new to business. You’ve got leads coming in, offers on the table, and a team that’s giving it their all but your revenue isn’t reflecting your effort.
That’s not a hustle problem. That’s a system problem.
Meet Brian Cohen.
Brian Cohen helps established business owners fix the broken parts of their sales engine — without adding headcount, wasting ad spend, or burning out.
With over 40 years of hands-on experience leading sales teams, fixing underperforming funnels, and helping companies scale profitably, Brian brings a no-BS, deeply practical approach to turning sales chaos into predictable, profitable growth.
Who This Is For
- Business owners who are generating leads but struggling to convert them
- Founders who are tired of duct-taping their funnel with random tactics
- CEOs who need predictable revenue systems that don’t rely on a superstar closer
- Leaders who want to grow their business not their stress
